I'm Shelly Wu, and I've been working in the design industry for over five years.

I began as an industrial designer, where I found my passion for design. I learned to understand the relationship between people and products, always putting users at the core of design problem-solving.

My path took an exciting turn when I had the opportunity to explore UX/UI design in a previous role. This experience made me realize that both UX design and industrial design have the same passion ❤️🔥 for making the world a better place for people.

While learning this new, more technical skill initially felt daunting and challenging, I quickly fell in love with the impact of effective UX design. Since then, I made the decision to pursue further studies in UX design and eventually embarked on my journey as a UX designer.